Design at Rooftop spans brand identity, campaign creative, packaging, print, and digital. We build the visual system, then we apply it across every surface, your website, your decks, your shopfront, your inbox, your social. The reason our design holds up at scale is the same reason our paid does: the same team that designs the brand applies the brand. There's no disconnect between the system and the output.
Do you do brand refreshes as well as full rebrands?
Yes. Refreshes preserve recognition (typically the mark and the core palette) and modernise the system around them. Full rebrands rebuild the visual identity from positioning up. We'll recommend the right one after the discovery audit.
Full brand guidelines (PDF + web), source files, working files, asset library structured for handover, and a launch toolkit. Plus access to the team for the first 12 weeks of rollout.
Can you work with our existing brand?
Yes. A lot of our design work is campaign and applied design on existing systems. We respect the brand we inherit and flag where we'd recommend evolving it.
Let's talk about where you're headed.
Tell us what you're scaling, launching, or rebuilding. We'll come back with a thoughtful reply and a time to talk it through.
