Email

Email that earns the open

Lifecycle, nurture, broadcast. Klaviyo, Mailchimp, HubSpot. Designed to hold attention in inboxes that have already seen everything.

What it is

How we approach Email Marketing

Email is the channel you actually own. We treat it as the highest-margin channel in the mix and build it accordingly. That means proper lifecycle flows for e-commerce and lead-gen, segmentation that uses the data you already have, and broadcast emails that aren't just product dumps. Same creative team that handles your paid social handles your email, so the campaign work and the inbox work tell the same story.

What’s included

Everything Email Marketing should cover

  • 01 Platform setup or migration (Klaviyo, Mailchimp, HubSpot, ActiveCampaign)
  • 02 Lifecycle flow design (welcome, abandon, post-purchase, win-back, etc)
  • 03 Segmentation strategy built on first-party data
  • 04 Broadcast email design, copy, and production
  • 05 Deliverability monitoring and warm-up where needed
  • 06 Monthly performance reporting

How we work

The process

  1. 01

    Audit + data

    We review your existing programme, list health, deliverability, and the data you actually have to segment on.

  2. 02

    Architecture

    Flow architecture and segmentation strategy. Signed off before we build.

  3. 03

    Build + launch

    Templates, flows, segments. Tested across major clients (Gmail, Outlook, Apple Mail). Launched with deliverability monitoring.

  4. 04

    Iterate

    Weekly broadcast cadence + ongoing flow optimisation. Monthly performance review tied to revenue or pipeline.

Where this lands

Sectors that buy Email Marketing

Often paired with

Related services

FAQ

Email Marketing questions

  • Which platform do you recommend?

    It depends on your stack and your data. Klaviyo for e-commerce on Shopify. HubSpot if CRM is already there. Mailchimp for simple broadcast. We're platform-fluent, not platform-religious.

  • Can you migrate from one platform to another?

    Yes. We've handled migrations from Mailchimp to Klaviyo, from Klaviyo to HubSpot, and others. We migrate the list, the flows, the segmentation logic, and the templates, and we re-warm the IP if needed.

  • What's a typical engagement?

    Email engagements cover platform management, flow optimisation, and a regular broadcast cadence, scoped to your list and goals. We'll quote against an agreed scope.

  • Do you handle SMS as well?

    For e-commerce on Klaviyo and similar, yes. We treat SMS as a secondary channel to email, not a replacement.

Let's talk about where you're headed.

Tell us what you're scaling, launching, or rebuilding. We'll come back with a thoughtful reply and a time to talk it through.

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