With a lot of competition in the market place Vasectomy.ie needed to stand out more - to present themselves better as the leading and original supplier of this product in the Irish market. And in doing so they needed to generate more leads, more bookings.
What did we do?
Extensive market research quickly pointed us in the direction of online research by Irish males into this product. Therefore we focused our efforts on informative, educational website improvements, Google ads and targeted SEO. Key to capture also were those wavering and undecided who visited the site without completing an enquiry - we retargeted those with paid social ads.
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The results?
Incremental growth for both booking and enquiries month on month. High
ranking on google search results for key phrases such as Vasectomy, Vasectomy Dublin & Vasectomy Kilkenny.
To further assist the booking process we recommended and implemented a new CRM system allowing easier management of leads converting them to sales more efficiently.